Muffin-Tales
Muffin-Tales, established in 2010, will act as a retailer for muffins in Malacca via online, which we have implemented by using the blogging approach. The differentiated factor that we are introducing would be that muffins are freshly baked from oven and 100% homemade!! We are able to provide muffins based on the customer’s demand on various occasions. Behind each muffin, there's a tale that comes with its nice aroma and taste. We hope to give our customers 100% satisfaction while they enjoy their muffins with a cup of tea.
Objectives
Muffin-Tales’s objectives for the first three years are:
* To make Muffin-Tales an icon brand.
* To develop an effective and well placed e-commerce site for sales purposes.
* To earn profits to regulate the sustainability of this online business.
Mission
* To ensure that each customer receives fresh and timely delivery services.
* To maintain a excellent service and product quality with the aim to maximize customer satisfaction.
* To provide at a fair price, healthy and delicious muffins using only quality ingredients.
* To develop a comprehensive e-commerce based website to cater our freshly baked homemade muffins business model
Vision
To be the first online selling freshly baked homemade muffins in Malacca.
About The Owner
Owners : Mary Ong and Rachel Gan.
Location: Historical City of Malacca.
Our story: Since young, we enjoyed eating muffins. Everytime we pass by any bakery, we will search for the ‘muffin of the day’! Why do we like them? Well it’s simple! They are simply delicious and it brings back many sweet childhood memories. Imagine sinking your teeth into its soft dough, smelling the aroma and go with a cup of warm milk. It is an enjoyment!!! That’s why we decided to start this online business to bring such pleasures to our customers and provide them with the finest quality of our muffins. The reason we chose the name ‘Muffin-Tales’ is because behind every bite of muffin, there’s a tale to tell!
